Privacy Policy

Liz Fe Lifestyle (“LFL”) is committed to protecting your privacy.  We have prepared this Privacy Policy to describe to you our practices regarding the personal information we collect from users of our website, located at (the “Website”) and online services (“Services”).

  1. Questions; Contacting LFL; Reporting Violations.  If you have any questions or concerns or complaints about our Privacy Policy or our data collection or processing practices, or if you want to report any security violations to us, please contact us at
  2. User Acknowledgement.  By submitting personal information through our Website or Services, you acknowledge that you have read and understood this Privacy Policy and LFL’s practices with respect to the collection, use and disclosure of your personal information.
  3. A Note About Children.  We do not intentionally gather personal information from visitors who are under the age of 13.  If a child under 13 submits personal information to LFL and we learn that the personal information is the information of a child under 13, we will attempt to delete the information as soon as possible.  If you believe that we might have any personal information from a child under 13, please contact us at
  4. A Note to Users Outside of the United States.  If you are a non U.S. user of the Website, by visiting the Website and providing us with data, you acknowledge and agree that your personal information may be processed for the purposes identified in the Privacy Policy.  In addition, your personal information may be processed in the country in which it was collected and in other countries, including the United States, where laws regarding processing of personal information may be less stringent than the laws in your country.
  5. Personal Information We Collect.  We collect personal information about you in the following ways:
    1. Information You Provide to Us.
      • We may collect personal information from you, including but not limited to your first and last name, phone number, and e-mail address.
      • When you order products on our Website, we will collect all information necessary to complete the transaction, including your name, credit card information, billing information and shipping information. We do not store this information directly on our servers, but this information may be shared with third parties who help process and fulfill your purchases.
      • If you provide us feedback or contact us via e-mail, we will collect your name and e-mail address, as well as any other content included in the e-mail, in order to send you a reply. 
      • When you post content (including space profiles) on our Website, the information contained in your posting will be stored in our servers and other users will be able to see it, along with your profile photo and any other information that you choose to make public on your public profile page (“Profile”).  The information that you provide in your Profile will be visible to others, including anonymous visitors to the Website and may be shared by us on any social media or other online channels.
      • We may also collect personal information at other points in our Website that state that personal information is being collected.
  1. Information Collected via Technology.
    • Information Collected by Our Servers.  To make our Website and Services more useful to you, our servers (which may be hosted by a third party service provider) may collect information from you, including your browser type, operating system, Internet Protocol (“IP”) address (a number that is automatically assigned to your computer when you use the Internet, which may vary from session to session), domain name, and/or a date/time stamp for your visit. 
    • Log Files.  As is true of most websites, we may gather certain information automatically and store it in log files.  This information includes IP addresses, browser type, Internet service provider (“ISP”), referring/exit pages, operating system, date/time stamp, and clickstream data.  We use this information to analyze trends, administer the Website, track users’ movements around the Website, gather demographic information about our user base as a whole, and better tailor our Services to our users’ needs.  For example, some of the information may be collected so that when you visit the Website or the Services again, it will recognize you and the information could then be used to serve advertisements and other information appropriate to your interests.  Except as noted in this Privacy Policy, we do not link this automatically-collected data to personal information.
    • Cookies.  Like many online services, we may use Cookies to collect information.  Additionally, we may allow service providers and other third parties to use Cookies and similar technologies to track your browsing activity over time and across the Website and third party websites.  “Cookies” are small pieces of information that a website sends to your computer’s hard drive while you are viewing the website.  We may use both session Cookies (which expire once you close your web browser) and persistent Cookies (which stay on your computer until you delete them) to provide you with a more personal and interactive experience on our Website.  Cookies enable features or functionality within the Website, such as site analytics, advertising and social media features.  For more information about Cookies, including how to see what Cookies have been set on your computer or mobile device and how to manage and delete them, visit  You can also opt-out of tracking through certain third-party advertising and analytics cookies by using the opt out services provided by the Digital Advertising Alliance or Network Advertising Initiative.  LFL is not affiliated with and is not responsible for these third party websites.
    • Pixel Tags. In addition, we may use “Pixel Tags” (also referred to as clear Gifs, Web beacons, or Web bugs).  Pixel Tags are tiny graphic images with a unique identifier, similar in function to Cookies, that are used to track online movements of Web users.  In contrast to Cookies, which are stored on a user’s computer hard drive, Pixel Tags are embedded invisibly in Web pages.  Pixel Tags also allow us to send e-mail messages in a format users can read, and they tell us whether e-mails have been opened to ensure that we are sending only messages that are of interest to our users.  We may use this information to reduce or eliminate messages sent to a user.  We do not tie the information gathered by Pixel Tags to our users’ personal information.
    • How We Respond to Do Not Track Signals.  We do not currently respond to “do not track” signals or other mechanisms that might enable Users to opt out of tracking on our site.  To find out more about “do not track,” please visit
    • Analytics Services.  In addition to the tracking technologies we place, other companies may set their own cookies or similar tools when you visit our Website.  This includes third party analytics services, including but not limited to Google Analytics (“Analytics Services”), that we engage to help analyze how users use the Website, as well as third parties that deliver content or offers.  We may receive reports based on these parties’ use of these tools on an individual or aggregate basis.  We use the information we get from Analytics Services only to improve our Website and Services.  The information generated by the Cookies or other technologies about your use of our Website and Services (the “Analytics Information”) is transmitted to the Analytics Services.  The Analytics Services use Analytics Information to compile reports on user activity.  The Analytics Services may also transfer information to third parties where required to do so by law, or where such third parties process Analytics Information on their behalf. Each Analytics Services’ ability to use and share Analytics Information is restricted by such Analytics Services’ Terms of Use and Privacy Policy.  By using our Website and Services, you consent to the processing of data about you by Analytics Services in the manner and for the purposes set out above.  For a full list of Analytics Services, please contact us at     
  2. Use of Your Personal Information
    1. General Use.  In general, personal information you submit to us is used either to respond to requests that you make, or to aid us in serving you better.  We use your personal information in the following ways: 
  • identify you as a user in our system;
  • provide improved administration of our Website and Services;
  • provide the Services you request;
  • send you the products that you order;
  • improve the quality of experience when you interact with our Website and Services;
  • send you a welcome e-mail to verify ownership of the e-mail address provided during the host application process;
  • send you administrative e-mail notifications, such as confirmation of your scheduled appointments; and
  • send newsletters, surveys, offers, and other promotional materials related to our Services and for other marketing purposes of LFL.
  1. User Testimonials and Feedback.  We often receive testimonials and comments from users who have had positive experiences with our Services.  We occasionally publish such content.  When we publish this content, we may identify our users by their first and last name and may also indicate their home city.  We obtain the user’s consent prior to posting his or her name along with the testimonial.  We may post user feedback on the Website from time to time.  We will share your feedback with your first name and last initial only.  If we choose to post your first and last name along with your feedback, we will obtain your consent prior to posting you name with your feedback.  If you make any comments on a blog or forum associated with your Website, you should be aware that any personal information you submit there can be read, collected, or used by other users of these forums, and could be used to send you unsolicited messages.  We are not responsible for the personally identifiable information you choose to submit in these blogs and forums.
  2. Creation of Anonymous Data.  We may create aggregated and other anonymous data from our users’ information.  We make personal information into anonymous data by removing information that makes the data personally identifiable.  We may use this anonymous data and share it with third parties to understand and improve the Website, promote our business and for other lawful business purposes.
  3. Disclosure of Your Personal Information.  We disclose your personal information as described below and as described elsewhere in this Privacy Policy.
    1. Third Parties Designated by You.  When you use the Services, the personal information you provide will be shared with the third parties that you designate to receive such information, including other websites. 
    2. Third Party Service Providers.  We will share your personal information with third party service providers to:  provide you with the Services that we offer you through our Website, including to fulfill orders and shipments of Products you purchase through the Website; to conduct quality assurance testing; to provide technical support; and/or to provide other services to LFL.  These third party service providers are required not to use your personal information other than to provide the services requested by LFL.
    3. Affiliates.  We may share some or all of your personal information with our parent LFL, subsidiaries, joint ventures, or other companies under a common control (“Affiliates”), in which case we will require our Affiliates to honor this Privacy Policy. 
    4. Corporate Restructuring. We may share some or all of your personal information in connection with or during negotiation of any merger, financing, acquisition or dissolution transaction or proceeding involving sale, transfer, divestiture, or disclosure of all or a portion of our business or assets.  In the event of an insolvency, bankruptcy, or receivership, personal information may also be transferred as a business asset. If another LFL acquires our LFL, business, or assets, that LFL will possess the personal information collected by us and will assume the rights and obligations regarding your personal information as described in this Privacy Policy.
    5. Disclosure to Third Party Companies.  We may enter into agreements with companies to offer co-branded products and/or services on our website (“Third Party Companies”).  As a result, we may provide your personal information to a Third Party Company.  Because we do not control the privacy practices of these third party companies, you should read and understand their privacy policies.
  1. Public Profile.  Certain portions of the information you provide to us may also be displayed in your Profile.  As an essential element of the Services, most of the personal information you explicitly provide to us when you register or update your Profile is displayed on your Profile.  By default, your Profile is for public viewing.  Your photos and other content you post to the Website are also meant for public consumption.  We may display this content on the Website and further distribute it to a wider audience through third party sites and services, including social media platforms.  Once displayed on publicly viewable web pages, that information can be collected and used by others.  We cannot control who reads your space profiles or what other users may do with the information that you voluntarily post, so it is very important that you do not put personal information in your posts.  Once you have posted information publicly, while you will still be able to edit and delete it on the Website, you will not be able to edit or delete such information cached, collected, and stored elsewhere by others (e.g., search engines). 
  2. Other Disclosures.  Regardless of any choices you make regarding your personal information (as described below), LFL may disclose personal information if it believes in good faith that such disclosure is necessary (a) in connection with any legal investigation; (b) to comply with relevant laws or to respond to subpoenas or warrants served on LFL; (c) to protect or defend the rights or property of LFL or users of the Website or Services; and/or (d) to investigate or assist in preventing any violation or potential violation of the law, this Privacy Policy, or our Terms of Use.
  1. Third Party Websites.  Our Website may contain links to third party websites.  When you click on a link to any other website or location, you will leave our Website and go to another site, and another entity may collect personal information from you.  We have no control over, do not review, and cannot be responsible for, these outside websites or their content.  Please be aware that the terms of this Privacy Policy do not apply to these outside websites or content, or to any collection of your personal information after you click on links to such outside websites.  We encourage you to read the privacy policies of every website you visit.  The links to third party websites or locations are for your convenience and do not signify our endorsement of such third parties or their products, content or websites.
  2. Third Party Integrations.  We may provide you with direct access to functionality from other third parties, including Facebook, Twitter, Instagram, YouTube, Pinterest, Spotify, advertising networks and others. The placement of social media widgets or advertising units on the Website may permit these third parties to see information about you and your activities via cookies, web beacons and other technologies they place and/or access on your browser or device, even if you do not interact with them.
  3. Your Choices Regarding Information.  You have several choices regarding the use of information on our Service:
    1. Email Communications.  We will periodically send you free newsletters and e-mails that directly promote the use of our Website or Services.  When you receive newsletters or promotional communications from us, you may indicate a preference to stop receiving further communications from us and you will have the opportunity to “opt-out” by following the unsubscribe instructions provided in the e-mail you receive or by contacting us directly (please see contact information below).  Despite your indicated e-mail preferences, we may send you service related communications, including notices of any updates to our Terms of Use or Privacy Policy.
    2. Cookies.  If you decide at any time that you no longer wish to accept Cookies from our Service for any of the purposes described above, then you can instruct your browser, by changing its settings, to stop accepting Cookies or to prompt you before accepting a Cookie from the websites you visit. Consult your browser’s technical information. If you do not accept Cookies, however, you may not be able to use all portions of the Service or all functionality of the Service. If you have any questions about how to disable or modify Cookies, please let us know at the contact information provided below.
    3. Security of Credit Card and Bank Account Information.  For online payments and/or Automated Clearing House (ACH) payouts, we use the payment services of Shopify (  We do not process, record or maintain your credit card or bank account information.  For more information on how payments are handled, or to understand the data security and privacy afforded such information, please refer to the privacy policy of Shopify.
  4. Changes to This Privacy Policy.  This Privacy Policy may be updated from time to time for any reason.  We will notify you of any changes to our Privacy Policy by posting the new Privacy Policy at‎, and we will change the “Last Updated” date below. 

Last Updated Date: June 1, 2022